Is This the Dumbest Fast Food Sandwich Ever?

[ЅUX2BÜ]

Successful businesses also have organized marketing chaos.

[kreuk]

Who will fall for it? Same bun. Same patty.

[ЅUX2BÜ]

Good or bad patty, the viral marketing it's getting cuts through some unsuspecting or potential audience, a percentage of whom will definitely check what's wrong or right about the cheese.

You may be one if there's ever any chance.

[Papichulo168]

^
Or maybe they wouldn't touch anything with the tag "dumbest" something.

[ЅUX2BÜ]

LOL @ my tweet.

An hour later, 6 followers are either very or somewhat likely to try it, but 4 hate it. A net promoter score of 20% is not bad at all.

Going viral indeed works in mysterious ways.

[Papichulo168]

^
ano hashtag niya sa twitter? #dumbestsandwich

[marianpatricia]

the appearance is kinda dumb, weird and stup!d. but when you taste it, ok lang siya.

[asarobin30]

sabi nila marketing strategy daw yun ng KFC. bibili ka ng dalawa tapos ibabaligtad mo yung isa at ipatong sa ibabaw nung isang sandwich. double chicken cheese sandwich ang labas hahaha!

[4Wheeler]

Good or bad patty, the viral marketing it's getting cuts through some unsuspecting or potential audience, a percentage of whom will definitely check what's wrong or right about the cheese.

You may be one if there's ever any chance.

It's about repeat sales. They'll sell a lot during the first 2 weeks due to curiousity. After that, how many will buy another one? It's the same soggy chicken sandwich.

[Papichulo168]

^
He belongs to the school of thought that believes any viral marketing is good marketing.

[kimrod16]

[_Bahay_Kubo_]

cheese sa ibabaw? OMG!!!

[lytblu]

sa susunod patty naman sa ibabaw

[_Bahay_Kubo_]

OMG!!!

[nikkilove]

lol. ito pala yung kumakalat sa FB ng friends ko, di ko naman pinapansin thinking it was some sort of silly commercial,

I didnt realize it was this hilarious.

Im trying to analyze why would KFC try to come up with something like that.

Is it a test marketing strategy, na if mag click satin, they'd try it abroad, but if it would look ridiculous, at least it saved them from global embarrassment and the damage would just be limited sa Pinas?

Or they're just trying to acclimatize with our culture; na pwede na ang kahit ano, baka mag click mentality.

Kung customer satisfaction wise, ano nga ba ang dahilan, mas masarap at mas lasa ba ang cheese, pag nakabukod sa hamburger patty?

and anyway you have the option to put back the cheese again inside, but then why order it in the first place if you want the cheese inside.

Ive always been curious with strange things, maybe its my subconscious desire to be a journalist or reporter.

I want to know talaga ano reason nila bat nila ginawa yan, sana mag press release ang KFC.

[nikkilove]

sa mga nakatikim, masarap ba?

Actually may friends and I are driving through later sa KFC, and ilalabas namin yung cheese at ipapatong dun sa ibabaw nung KFC burger. We're excited na nga eh. .

[kreuk]

marketing strategy... marketing success. di ba pwede bopols lang na marketing idea na sumikat lang dahil pinansin ni jimmy at ni papi.

dapat may suki card na si papichulo

[ЅUX2BÜ]

This is definitely a ka-ching for KFC because it has just won what we call in advertising as cutting through. Top of mind recall and brand awareness are very crucial to positioning.

You may not see "the dumbest and the soggiest burger" at all in the next few months, but the brand recall will be there.

[nikkilove]

Aaaaaahhh, . We ordered but the cheese was already melted, Di na namin naipatong sa ibabaw. Were excited pa naman.

I believe in the saying, don't knock it til you've tried it.

Yeah I agree with the host of that show that we have different servings and recipes, cos ours are better. All items na Meron Tayo at sila and be compared, we do way better,

Our fried chicken is better. our burgers, even with the other food chains are also better than theirs. Ang bland Kaya ng lasa ng burgers ng mga fast-food nila.

So if we become innovative , ok Lang cos we can.

Though I have to admit this new pakulo is really funny.

Whatever works.

[Papichulo168]

double post up