as usual, namimili na naman ang GMA7 ng rating type.
household ratings ilalabas na report kapag mataas sila dito.
people ratings kapag mas mataas ito sa household.
bakit kaya sila paiba-iba ng gusto????
"Ang basic distinction lang po nito, when we say Household Ratings, ang tinutukoy nito ay ang porsiyento ng households na nanonood. Pag sinabi nating People Ratings, it is Athe percentage of total people within the survey area that are watching. Kaya ho naging mas mahalaga ang People Ratings ang maging basehan o pagbabasehan, it's simply because this is what the trade prefers when it makes advertising or buying decisions,"
-GILBERTO DUAVIT (June 22, 2010) source