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I sometimes listen to Mr. De Asis on RJ100 (si Papa John) on the drive to work Madalas pang-Crossover ang set nya
Mabilis magdagdag ng bagong songs ang Dream kaya they sound more up-to-date, although xFM's playlist is more well-researched. They obviously look at the smooth jazz charts in the States bago ipasok yung kanta (pero parang wala na yung Smooth Jumpers and 3 Tops... tama po ba?).
BTW (OT) - Kypinks, finish na your thesis. If you need help or want to discuss matters, just holler. Regards,
Two Jumpers and Three Tops po pala. Heard it again this morning on Movin' xFM
The station hopes to target more women, 25 to 50, mainly working, with 18 to 24 and 50 up as secondary targets. Economic classification - a little bit of AB. but mainly broad C. We are skewing our programming towards this target. It will be more music - relaxing, up beat, rhythmic. As to specifics, it is for you to decipher how it is done (that's the magic ... or the excitement of modern radio programming). So there.
I've noticed the music going a little more mainstream when I took a listen last night. The rest, I figured, will come out when the "crossfade" period finishes. I did notice changes to the stagers...
...and I also wonder how this'll be different to other stations like WRocK. Unless that isn't the direction XFM will be going to?
WRock's programming is way distant from XFM's, from the variety of music to the genre. I don't think there'll ever be any confusion between these two stations. Mike cited their partiality in working, adult women as their target market. I agree it's a huge market they can tap, and which would explain the mix of mainstream smooth jazz, classics and a touch of the 80's.
There's another market that can be tapped here - this time, focusing on the male bracket with the same age gender. There's a thin line somewhere that can be drawn here, but a slightly more rock approach would be ideal. We haven't truly have a legitimate and authentic light rock station in our midst - the one that fits this best description was 96.3 DWRK Real Radio back in the mid to late 80's. This one would fit the male audience very well, and much to my surprise, I don't recall any radio station coming remotely close to this. DWKX-FM (K-Lite) tried to do so but somehow fell short of the tight programming that Real Radio had. I can probably surmise this to the different personalities on air with different tastes. Paul Reno, then program director of K-Lite, also didn't come up with a daily playlist that could tighten the programming and instead, gave a list where the DJ's can choose from. An expanded playlist if I may say so. Hence, you have the ex-RT jocks like Joe Schmoe and Joshua playing more RT music, Reno and Little David handling more TM stuff, and Sonny Zee more KISS type. While listening to K-Lite was a delight, it didn't boast of what real good and tight programming is.
This is where XFM is a class above everyone else. I'm hoping another radio station can approximate this programming but this time, focusing on the male market. Perhaps, we may get to hear the original RK 96 back then with tracks coming from Atlanta Rhythm Section, Paul Carrack, Mike + The Mechanics, 38 Special, Dan Fogelberg, Jackson Browne mixing it up with the modern tracks.
He's also voicing station promotions for the station right? Somehow, I've observed a rather change of direction for the station. I'm assuming someone took over the reins of managing it
On Dream, most often they would insert relatively new songs in hourly rotation if not every on a daily basis, siguro week after week may bago. A chunk of their playlist may have also derived from their recently-acquired syndicated smooth jazz charts show from the US (although I haven't really got a chance to listen to the show itself). At least it keeps itself fresh to listeners and their strong signal quality is also an added advantage
This comes as a surprise, the VO for ABC/TV5, Michael Knight, is doing boardwork now for Dream for a some time now.
@j5bata: oo nga 'no? I am listening to Dream FM while doing some plates lately and I noticed the VO of ABC 5/TV5 bringing the top of the hour news. Iba na ang background nila. Hindi na iyung sa Kool 106 dati na ginawa sa US kundi medyo jazz na ibinagay sa format nila.
Still related to DWET-FM 106.7, if TV5 is also aiming to be at par with the two giant networks, ABS and GMA, then could there be a possibility in the future that they would also reformat their radio station and bring back Kool 106 to join the "race to No. 1"?
@headmavster08: Papapalit-palit sila ng news theme every now and then so nagkakataon talaga na naabutan iyon dating jingle na ginagamit noon sa Kool.
As mentioned in another thread by Sir Mike, the terms and agreements of the acquisition of many of the network's assets of the MVP group exclude ABC's radio operations. In short, Dream will stay as it is.
Or else, talagang magiging involved sa DWET-FM si Sir Mike, being Chief Programmer for NBC (na hawak ni MVP)
Medyo heto iyung sinabi niya from the radio memories thread:
Last edited by j5bata; Jan 29, 2010 at 08:13 AM.
^ahh i see. But personally, I like Dream FM because it's a cool mix of jazz, easy listening and some dance music that are lighter than those being played at Max FM. Palipat-lipat naman ako between the two stations I mentioned, if I'm tired listening to progressive dance and just wanted to relax, i switch from Max to Dream. I think these stations are ideally the kind of station that Pinoys will love. May I also add that Pinoy listeners are not only romantic, but we also like to dance and party just as we enjoy videoke.
i think the three stations are good. we need more jazz around. though i have to say, and sadly, i miss the old citilite 88.3fm. ultimately, its the best smooth and pop jazz station that went around. my best opinion. now, im just left with 105.1 since they were the only ones contending back then. cheers to 105.1 for still being around despite the other giving up.
I refer to DREAM FM 92.3, defunct na pala ang XFM.
Jazz trip - Dream and Crossover. Natuwa ako noon nung naglabas ng mga compilation ang Crossover. Nagtabi ako ng pera mula sa allowance para makabili ng mga cd na yun. Ewan ko lang ha pero parang pang matanda yung tugtog minsan sa Crossover (no offense meant) and medyo bago bago pa sa Dream.
R&B trip - XFM