Business competitions for students - sino ba nakikinabang?

[MinsanLang]

Big companies in the country have business-writing competitions, student excellence awards, leadership summits, etc. Pero para saan ba ito at sino ba nakikinabang?

1. Is this a recruitment strategy?
2. Is this just a brand-building exercise?
3. Payabangan lang nanaman ba ito ng mga "top" schools?

For me, payabangan lang ito. Another exercise of self-validation; another narcissistic endeavor. We all know that schools outside UP/DLSU/ADMU also produce excellent students. Sabi nga ni Rizal, "Genius has no country. It blossoms everywhere. Genius is like the light, the air. It is the heritage of all." Pwede rin ba sabihin na sa mga eskwelahan, genius, brilliance and excellence belong to no one school? At kung gayon man, where are they in the workforce, lalo na in the corporate world? (Baka hindi ko lang nakikita ano?)

Anyway, so back to the question, para saan nga ba ang mga corporate-led student competitions?

[bubblesgalore]

Hindi kaya sya some sort of a sense of validation in terms of their recruitment? To refute the perception that there is preferential treatment given to students form the schools you mentioned?

Not bashing anyone here because i have friends from the said schools, and i know and worked with people who are really brilliant.

Payabangan ng schools -- pwede din. Brawns plus brains ba. But then again, parang niche naman kung sa ganitong klaseng contests gagawin yun. I think best basis kung payabangan is more on over-all academic achievements of the whole school itself.

My money is on the brand building exercise. I think, these contests are held to establish a brand's link to a 'social reponsibility' -- be it the environment, humanities, or academic. Especially if there's no obvious or clear link between a brand's established equity and the activity's theme/objective.

yun lang.

[feisty_virago]

Big companies in the country have business-writing competitions, student excellence awards, leadership summits, etc. Pero para saan ba ito at sino ba nakikinabang?

1. Is this a recruitment strategy?
2. Is this just a brand-building exercise?
3. Payabangan lang nanaman ba ito ng mga "top" schools?

You pretty much answered your own question. Having those big companies sponsor those so-called business competitions that students actually participate in is mutually beneficial for both parties. Its a win-win situation for both the corporation and the students.

Pros for the big company:
1) a recruitment strategy (as you mentioned, yes)- this way, they get to see who's the best of the best
2) a brand-building exercise (as you mentioned earlier, yes)- big companies actually get fresh ideas/perspectives from these college students especially in the competition itself wherein students are brainstorming. And they get these ideas almost for free!:lol:
3) to promote themselves as an employer of choice among the graduating students
4) the prestige that they can afford to hold such competition/summit and the participants are by invitation only, top mgt/business students etc. etc, etc.

Pros for the students
1) Payabangan lang nanaman ba ito ng mga "top" schools- (could be). Some people actually take the school spirit too far.:lol:

2) Really a big thing for them to be selected. They can put this in their resume and at the same time, have a glimpse of the corporate world.

3) The prestige of winning in a business competion makes them 'marketable' in the job market or if they're lucky, the possibility of being hired in the same firm that sponsored such business contest.

4) The prestige of being among the selected participants.

Anyway, I have nothing against those things, ha, and neither did I join those things when I was in college. I joined those business writing contests when I was working already though because I was forced by my boss to assist him in making my firm's entry to those kind of contests. :lol: Pero since I was working na that time, wala naman mawawala sa akin kesa manalo o matalo kami dun kasi sumusweldo pa rin naman ako. :lol: Oh well. Just sharing an opinion.:D

[KuyaDanny]

I can also think of benefits for the participating schools (both winners and non-winners), as well as the industries or functional areas associated with the competition (finance, marketing, business plan, etc).

[twerpy_craphead]

If it's a business planning competition based on an actual company case, IMHO, then companies are using this as a cost-saving mechanism for them to get fresh ideas without having to pay huge sums from professional consultants who basically come up with the same output as students.


Think, these companies would be giving cash amounts of less than P500K for the winner. But the actual benefit to the company is way more than that.

[TrueBlueEagle]

actually they don't use the studies made by the students simply because it is way below professional level and it is obvious.

for the students, it is the chance to compete against the best in the land. this applies especially to those who are not in top tier schools and are given the chance to go head to head with their former HS valedictorians and salututorians.

for the companies, it is increasing awareness and perception of total corporate image to the students.